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Press
- Press communication planning
- Personalized kits for media representatives
- Accreditation
- Press conferences
- Direct contact with journalists and publishers
- Press releases: production and distribution
- Press kits (hard copy and electronic)
- Press days and events
- Press facilities (hospitality, work area, etc.)
- Monitor media impact
- Support exhibitor-sponsored press activities
- Coordination planning (venue and date) for exhibitor-sponsored press events
Public relations
- Protocol and event organization (inauguration, gala evenings, etc.)
- Identify suitable entertainment/attractions
- Identify sponsors
Entertainment and sponsoring
- Define on-site entertainment
- Identify sponsors
- Coordinate entertainment, etc.
References
Activities performed by GENEVA PALEXPO's press service on behalf of the annual International Motor Show:
- all press activities for 5,000 journalists from more than 70 countries
- coordinate press events for 250 exhibitors
- official inauguration (500 guests)
- official website www.salon-auto.ch
(30 million de pages viewed)
- sponsor acquisition
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